Why Do People Listen to You?

Good Question! What most people fail to realize is that the public will only listen for three reasons:

1. You’re an authority on a topic their interested in.
2. You’re an interesting conversationalist.
3. You’re funny.

While it would be nice to be all three, it just isn’t likely. When it comes to Social Media the only one on the list above that matters is number 1! You must be an authority on the topic or topics you make your living at. Even then getting people to follow you on a consistent basis can be a difficult task. Follow these simple guidelines and you’ll have more followers (and more customer) than you’ll know what to do with.

Be Clear and Concise

You may be an authority on your topic but if you’re not clear and tend to ramble, you’ll lose your audience fast. Before publishing, ask a friend or relative to read your content and then have them relay your main ideas back to you as they understand it. You may be surprised at what you here.

Know Your Facts

You may be an authority but even the pro can get it wrong. So be sure to check your facts.  Nothing will lose your followers faster than when they find out your wrong! They will then post that fact in as many places as possible to make them look smarter to those around them.

Be Objective

Keep emotion out of it. Emotion can tend to cloud your judgment and in will come through in your writing. If your followers feel you can’t be objective they’ll stop listening.

Above all, Provide VALUE!

You can be all of the things above, but without adding value in some form, it’s all for nothing. Weather it be information value, discount value or entertainment value doesn’t matter. Without VALUE nobody will stick around

Remember these few simple to follow tips on posting to your social media accounts and your followers will be around for a long time.

To your social media success!

Steve & Beneta Nelson

How Small Business Can Use Social Media to Attract New Clients

The last time I checked, the more clients a business had, the more money they made. And money (correct me if I’m wrong) is a good thing. We all need it in order to keep doing our jobs… and we all need it in order to survive.

So, if you understand that more money can come as the result of having more clients in your business, the question then becomes, “How do you attract more clients?”

Based on my experiences, the best way to do this is through the creation of social proof.

Social proof is something one creates in order to prove to others that what he or she says or does is worth paying attention to. In short, it’s a way of building yourself up so that you can sway the actions of a large group of people.

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Do You Care About What Your Kids Are Eating?

I spend most of the time on this site talking about education and technology, but today I want to talk about food!

When was the last time you really thought about the food system in your school? When was the last time you seriously thought about the food that your students are eating?

Well, there is a new show on TV right now called “Jamie Oliver’s Food Revolution” and I want to take this time right now and encourage you to WATCH THIS SHOW!

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How Schools Can Use Social Media To Attract New Students And Make More Money

The last time I checked, the more students a school had, the more money they made. And money (correct me if I’m wrong) is a good thing. We all need it in order to keep doing our jobs… and we all need it in order to survive.

So, if you understand that more money can come as the result of having more students in your school, the question then becomes, “How do you attract more students?”

Based on my experiences, the best way to do this is through the creation of social proof.

Social proof is something one creates in order to prove to others that what he or she says or does is worth paying attention to. In short, it’s a way of building yourself up so that you can sway the actions of a large group of people.

Read more

Here’s Your Chance To Use Social Media In Your School And Save $100

The Social Media Schools Master Course training modules are now complete! The 6 modules of the course are designed to quickly and easily walk you through the process of using social media in your school as a marketing, promotion, and communication tool.

If you are serious about succeeding with social media use in your school, I’ve arranged a special, one-time only discount of $100 if you register for the course before midnight on Tuesday, August 18th. But if you wait and order after this date, the price will go up!

As an added bonus… and because I’m so sure you’ll be able to quickly and easily implement the information I’ve made available to you inside the Social Media Schools Master Course… (and because I don’t want you to worry about feeling ripped off) I’m offering a 100% money-back guarantee, which will be immediate, hassle-free, and with no questions asked. If you take the information I’ve made available inside the Social Media Schools Master Course, try it, and aren’t absolutely thrilled with the resources I’ve made available to you, just let me know and I’ll give you a full refund with no questions asked.

What are you waiting for? The 2009-2010 school year is here… and there couldn’t be a better time to start using social media in your school!

Click here to learn more and/or register now for the Social Media Schools Master Course.

4 Major Mistakes Your School Might Be Making With Social Media… And What You Can Do About It

For many school administrators and education officials, the Internet (and especially social media) is an entirely unknown world. However, most school officials know that these new tools need to be put to good use. But the question I’m often asked is, “How exactly?”

For the past two years I’ve been working with schools around the world to tackle this very question… and I’ve created The Social Media Schools Master Course for those schools wishing to quickly and easily start using social media (without making the mistakes so many schools have made in the past).

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