How Schools Can Use Social Media To Attract New Students And Make More Money

The last time I checked, the more students a school had, the more money they made. And money (correct me if I’m wrong) is a good thing. We all need it in order to keep doing our jobs… and we all need it in order to survive.

So, if you understand that more money can come as the result of having more students in your school, the question then becomes, “How do you attract more students?”

Based on my experiences, the best way to do this is through the creation of social proof.

Social proof is something one creates in order to prove to others that what he or she says or does is worth paying attention to. In short, it’s a way of building yourself up so that you can sway the actions of a large group of people.

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102 Killer Headlines For Social Media Use

When it comes to social media, headlines are important. Very important!

And with sites like Facebook and Twitter, where the messages you send to your community are both short and sweet, headlines become ever more vital.

The parents, teachers, and students in your community don’t have a lot of time to spare these days, so they take extra precautions when deciding what they spend their time reading and absorbing. That’s why having a headline that grabs them is so incredibly important.

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Here’s Your Chance To Use Social Media In Your School And Save $100

The Social Media Schools Master Course training modules are now complete! The 6 modules of the course are designed to quickly and easily walk you through the process of using social media in your school as a marketing, promotion, and communication tool.

If you are serious about succeeding with social media use in your school, I’ve arranged a special, one-time only discount of $100 if you register for the course before midnight on Tuesday, August 18th. But if you wait and order after this date, the price will go up!

As an added bonus… and because I’m so sure you’ll be able to quickly and easily implement the information I’ve made available to you inside the Social Media Schools Master Course… (and because I don’t want you to worry about feeling ripped off) I’m offering a 100% money-back guarantee, which will be immediate, hassle-free, and with no questions asked. If you take the information I’ve made available inside the Social Media Schools Master Course, try it, and aren’t absolutely thrilled with the resources I’ve made available to you, just let me know and I’ll give you a full refund with no questions asked.

What are you waiting for? The 2009-2010 school year is here… and there couldn’t be a better time to start using social media in your school!

Click here to learn more and/or register now for the Social Media Schools Master Course.

Why Don’t You Have More Friends?

Is social media making you lonely? Do you not have as many friends as you’d like? Got only a handful of fans on Facebook and just a few followers on Twitter?

You might be thinking to yourself, “What am I doing wrong?”

Today I’d like to address that question and maybe, just maybe, make you a few more friends in the process.
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A Lesson For Schools – Social Media Is Like A Party

The video at the end of this article shows Internet marketing guru, Perry Belcher, explaining how he uses social media to attract new clients and make more money.

While the video is targeted at small business owners looking to use social media as a means of increasing sales, there is a lot in the video that schools can use as well.

The main point Perry is making in the video is that you need to treat social media as though it were a party. Each of the various social networking sites (i.e. Facebook, Twitter, LinkedIn, YouTube, Flickr, etc) are a different online party. And when you go to a party, you don’t want to show up and immediately start talking about yourself.

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Schools Using Social Media To Communicate And Educate

When it comes to schools using social media, there are two main areas of discussion.

1. The first is that of communication; where social media is used as a tool for school administrators to communicate with parents, teachers, students and community members. In turn, these new online tools are also used as a way for parents, teachers, students and community members to voice their views and opinions back to school administrators and education officials.
2. The second area of discussion is that of education, where social media is taught and used in the classroom as a platform for sharing, learning, and growing.

The first area of concern (communication) is a no-brainer. Of course your school should be using social media sites like Facebook, Twitter, YouTube and Flickr to keep in touch and communicate with the people in your “tribe”. Social media sites such as these are a great tool for school officials to have. The tools are free, easy to use, can be run by a single person within your organization, and best of all – your parents, teachers and students are already using these services.

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