Archive for 'General'

Get The Social Media Schools Master Course For Only $97 – Only 12 Spots Available!

It’s hard to believe, but it’s been one year since the launch of SocialMediaSchools.com… and in that time I have worked with hundreds of schools from around the world, assisting them with their social media and online marketing efforts.

To celebrate, I am giving away 12 of my Social Media Schools Master Course programs for the all-time low price of just $97 USD (over 75% off its normal price).

I created the Social Media Schools Master Course after working with a school district in California that, I could tell, had absolutely no clue when it came to the use of social media as a marketing, communication, and education platform. I created the information inside the SMS Master Course largely for this one school, but quickly realized that the information I had put together would be of great use to schools around the world. It was at this time that I launched SocialMediaSchools.com, created the Social Media Schools Master Course, and began working with schools around the world – consulting with them in regards to their internet marketing and social media strategies.


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Why Spelling And Grammar Don’t Matter

Every once and a while I will get an email from someone telling me that I spelled a word incorrectly or that I failed to punctuated a sentence properly. Sometimes my grammar is just way off – I’ll admit it.

Of course, I understand that coming from an educational background, we should do our best to emphasize correct spelling, grammar and punctuation. But the truth is, these things simply don’t matter as much when it comes to social media use.

When you are using Twitter (for example) and you only have 140 characters to spit out a message, you sometimes have to use abbreviations and tricky word cheats in order to get your message across. In the world of social networking, this is perfectly fine! And yet, some people still get caught up on these tiny mistakes.


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Your Backstage Pass To Twitter

Your Backstage Pass To Twitter

Earlier this week I emailed you about a cool FREE report my friend Laura created to help you understand how NOT TO USE TWITTER in your organization.

If you did not get that free report, you can still download it here:

Why Being an “Expert” is Making You Useless on Twitter

Laura also just recently did a live webinar during which she discussed how she used Twitter to build a successful 6-figure business for herself.

This is important because SCHOOLS ARE BUSINESSES and the techniques she used can be used by educational institutions as well.


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Free Twitter Report

Why Being An Expert On Twitter is Making You Useless

This is just a quick note to tell you about a cool FREE report that has been created to help you succeed on Twitter.

Grab it here: Free Twitter Success Report

The report is called “Why Being An Expert Is Making You Useless On Twitter“.

It was written by a friend of mine (named Laura) who works with small business owners and helps them succeed in the world of social media, but I think a lot of the information inside the report is relevant to schools, parents, teachers and students as well. After all, a school is a business… right?

The report basically talks about how remaining TOO SERIOUS and PROFESSIONAL is actually working against you – which is something many schools are guilty of.


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Are Your Kids Waiting For Superman?

Every January, in the snow covered hills of Park City, Utah, the infamous Sundance Film Festival takes over and artists from around the world flock to the city’s Main Street in order to take in the most creative and thought-provoking films of the year.

This year, a documentary film titled “Waiting For Superman” was featured and nominated for the Grand Jury Prize in the documentary category at the 2010 Sundance Film Festival.

The movie, directed by award-winning filmmaker Davis Guggenheim, is about how America’s education system is failing to educate our children. The film follows five families from different parts of the United States as they do their try their hardest to give their children the best education they possibly can. Sadly, Guggenheim believes that our education system is not doing justice to out children… and for this reason, he has pulled his own children out of public school and enlisted them in a private school where they can be adequately challenged.


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How Schools Can Use Social Media To Attract New Students And Make More Money

The last time I checked, the more students a school had, the more money they made. And money (correct me if I’m wrong) is a good thing. We all need it in order to keep doing our jobs… and we all need it in order to survive.

So, if you understand that more money can come as the result of having more students in your school, the question then becomes, “How do you attract more students?”

Based on my experiences, the best way to do this is through the creation of social proof.

Social proof is something one creates in order to prove to others that what he or she says or does is worth paying attention to. In short, it’s a way of building yourself up so that you can sway the actions of a large group of people.


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