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5 Elements of Viral Content (INFOGRAPHIC)

The goal of every content marketer is to have his/her information shared virally and perpetually across digital channels by their audiences. This is obviously much easier said than done. But…

Breaking Down GE’s Social Media Success (INFOGRAPHIC)

We have featured GE a few times for their fabulous content marketing and social media success. They are a B2B brand, but because of the scale of their products, their…

Social Calls-To-Action Work (INFOGRAPHIC)

Marketers and sales reps have understood for years that if you want someone to take a specific action, you have to actually ask them to do it. For some reason,…

How To Get More Engagement On Tumblr (INFOGRAPHIC)

After this week’s sale to Yahoo, it’s a perfect time to discuss Tumblr strategy. Tumblr has become a fertile petri dish for some of the web’s most contagious content and…

Exclamations Get More Retweets (INFOGRAPHIC)

Hubspot recently decided to take a quick look at the relationship between exclamation points in tweets and retweets (and clicks). They used a dataset of more than 2 million link-containing…

The Perfect Facebook App (INFOGRAPHIC)

As you know, Facebook contests have become a huge part of social media in the last year or so, especially as a vehicle for brands trying to increase their digital…

Who Sees Your Facebook Posts? (INFOGRAPHIC)

We figured we’d revisit the Facebook Algorithm to understand why we are predetermined to see some posts on the News Feed and, more importantly, who is more likely to see…

How Users Interact With Pinterest (INFOGRAPHIC)

Marketing on Pinterest seems to have become more viable with time. Pinterest has been doing their best to compete with other social networks during their rapid growth, hoping for some…

Top 10 Social Media Retail Brands (Infographic)

Social media has allowed brands to reach their consumers in a new, fresh, and efficient way. Retail is one industry that has jumped on the social media bandwagon with a…

The Cost of Bad Customer Service Via Social Media (Infographic)

Many customer service departments within large companies make the mistake to only focus on the obvious – Is the phone ringing? Are we closing sales? But there are many other,…

8 Step Social Media Strategy (INFOGRAPHIC)

As social media continues to thread its way into the fiber of more and more organizations, our experience at SMS is that many small to mid-sized companies are still lagging…

Using Social Media for B2B (INFOGRAPHIC)

We often hear about how businesses are able to leverage social media to engage with and sell directly to customers. Small businesses that operate via B2B, however, have questioned the…

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    SocialMediaSchools.com is a collaborative effort between our 4 resident Professors; Logan Lenz, Sal Greco, Justin Rondeau and Los Silva.  All of whom are here to offer: "Free Strategies for Effective Social Media Marketing." Our Mission on this si
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